Phillips’ sheer knowledge of games was astonishing, earning him the title “Game Master” bestowed to him by executive Peter Main. Phillips would test games for Nintendo as a game evaluator, testing Japanese developed Nintendo games for their quality and assisting in the game localization process. With Phillips cumulative knowledge, his expertise with the entire Nintendo video game library and his age falling between Nintendo’s targeted child demographic and their parents, he became a core liaison between the Japanese developers at Nintendo and the North American market. Howard Phillips was one of Nintendo of America’s first employees and was instrumental in the launch of the Nintendo Entertainment System in North America.
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The roots of the magazine can be traced back to Nintendo’s first in-house publication, the Nintendo Fun Club News which launched in early 1987 as a free 12-page black and white newsletter. Nintendo distributed the magazine as an annual subscription service as well as to retailers to sell individually to non-subscribers.įor the first two years the magazine was published bimonthly between 19 then moved to monthly issues between 1990-2012. The first issue of Nintendo Power was released in 1988, covering content from both July and August of 1988. Nintendo Power is a video game magazine that was published monthly by Nintendo to cover news, previews, reviews and in depth look at games released for Nintendo platforms as well as upcoming Nintendo consoles and accessories.
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